Breast Cancer Awareness Month: Be Careful About Pink Purchases

October is Breast Cancer Awareness Month

Before I show you some of my favorite pink items...

WARNING: Many large companies, ranging from cosmetics to apparel and home ware, place the breast cancer ribbon on their products during this Pink Month. But, stories throughout various media outlets say companies are not donating their proceeds, but instead scam users into thinking that the sale or at least a portion of it goes towards fighting breast cancer. When in fact, no money, or a set cap was placed on the donation to the Susan G. Komen Race for the Cure or the National Breast Cancer Foundation. This act of Pink Washing occurs because the logo isn't trademarked or regulated by a particular agency.

Visit Think Before You Pink for a complete list of questions you should ask yourself before buying pink products.

Now, on to my List of Must Have Pink Purchases...

ULTA, the ultimate cosmetics headquarters, is making sure that breast cancer awareness is apparent. Among other options, the "Donate with a Kiss" campaign is asking for donations to The Breast Cancer Research Foundation in exchange for coupons to use instantly in store. I have my favorite in-store finds below.

1. O.P.I Pink of Hearts 2013 Nail Polish Duo; $15.95 at ULTA

This set includes two shades, "More Than a Glimmer" and "Pink-ing of You."
The first is a milky pink base with a multi-color glitter mixed in, and the second shade is a light cotton candy pink creme. Pink ribbon and crystal nail decals are also included. Each year the shades are re-invented and part of the proceeds go towards the National Breast Cancer Foundation.

The Beauty & Lifestlye Hunter explains how the proceeds work with this pink product.


2. Daisy Marc Jacobs Limited Edition Hot Pink; $ 79.99 at ULTA

This sweet but fragrant scent is not overwhelming, which I absolutely hate about perfume. I can't stand walking past someone and smelling their stench. Just spritz once and you're done. Best part about this limited edition bottle is that a portion of its sales goes towards the National Breast Cancer Foundation


3. Conair Infini Curling Iron; $29.99 at ULTA

I love pink anything so it's nice that Conair made their hair tool pink. I may have to go back to grab this limited edition curling iron because I have wanted one without the pin. Wands seem so much easier to work with. No matter what product is sold from Conair, the company is giving about $100,000 to the National Breast Cancer Foundation.

4. Tweezerman Limited Edition Pink Tweezer; $25 at ULTA

This tool is a must. Every girl should have this brand in their makeup drawer. Each sale of this precision piece will donate $1.00 to the research of Breast Cancer. And look, there's even a jewel in the center of the tweezer!

For even more options to support a cure for breast cancer, Refinery29 has a list of 42 other pink items to purchase.

HAPPY PINK SHOPPING!